The Life of the Party: Traits of a Cancer

While a Cancer may not be considered the rambunctious, outgoing “life of the party” everyone expects, these water signs can effortlessly tune into the energies of everyone in the room that they’re in. Their sensitive and caring natures (along with many other of their Cancer traits) make them ideal friends, ones that will remain loyal […]

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5 GxP Questions, Answered

Implementing GxP can seem like a hassle for companies and organizations in heavily-regulated industries. Most practices you adopt are yours to customize to your business, but GxP are not. They will largely be dictated by regulatory oversight bureaus, and the burden for validating your compliance with those GxP falls on you.  It’s critical that you […]

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How effective are corporate gifts?

Gifts from businesses have been shown to have a positive impact on long-term growth as well as the quality of relationships with customers and other stakeholders. The following are five additional reasons why their approach is successful:-  For brand awareness Corporate gifting promotes your business. It’s a great approach to boost brand awareness and reputation. […]

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